Smarter Outreach, Targeting, and Planning with Population Health Data in Salesforce
Smarter Outreach, Targeting, and Planning with Population Health Data in Salesforce
Population Health Data, Right Where Your Team Works
Join Kristin Crandall from PolicyMap for a webinar on the new and improved PolicyMap for Salesforce. See how it enriches patient, member, and provider records with neighborhood-level population health data, such as disease prevalence, healthcare shortage areas and access indicators, health behaviors and risk factors, population trends, community vulnerability and socioeconomic factors. With support for custom objects, you can bring that context to the objects your team has built, not just standard records. We’ll walk through how health teams use it to enhance patient and population intelligence, target outreach and care management, inform market and growth strategy, and strengthen community health investments and grantmaking. You’ll also see how connecting Salesforce to an AI tool like Claude lets your team ask plain-language questions about the communities you serve, without building reports.
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