While exploring data solutions, Vitamin Angels discovered PolicyMap as a source for curated, cleaned, normalized data ready for integration and analysis. PolicyMap’s vast data ecosystem immediately eliminated the need for time-intensive data collection, so the organization could shift efforts to identifying communities where mothers experience barriers to accessing prenatal vitamins and targeting zip codes for intervention based on need. Vitamin Angels also uses PolicyMap's curated Social Determinants of Health (SDOH) data menu to browse and select relevant datasets.
To improve and grow its prenatal vitamin program in the United States, Vitamin Angels is developing a scoring system designed to optimize the populations served and the site selection of community partners. The score will incorporate PolicyMap data including the number of women of reproductive age, poverty indicators, immigrant statuses, healthcare access, maternity care target areas, healthcare professional shortage areas, medically underserved areas, and more.
Vitamin Angels also uses PolicyMap to evaluate the impact of their interventions, tracking the number of uninsured women in a community and monitoring prenatal vitamin bottle distribution. By quantifying their efforts, Vitamin Angels ensures that donors are well-informed and enthusiastic about contributing to their mission.
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